Powerful brands know the importance of fusing creativity, technology, and media together to leave a lasting mark. Check out some of our recent collaborations with a few purpose driven brands on the rise.
OBSERVATION GROUP
Strategy, BRANDING, Development
After changing the company’s name, we worked with the OBSV Group to design a visual identity to match the company’s new mission and vision, while staying true to their core purpose.
SHAQUILLE O'NEAL
BRAND PARTNERSHIP, CONTENT PRODUCTION
Carbon Thread facilitated a partnership between an international brand, global agency, and NBA Legend to produce a one-of-a-kind content series to be consumed on a global scale.
FIFTH CENTURY PARTNERS
UI/UX, WEB DEVELOPMENT
Raising $150MM in order to fund the next wave of talented, minority-led businesses, 5CP came to us to deliver a scalable website that demonstrates their expertise, portfolio, and investment criteria.
GREENTOP GIFTS
PAID MEDIA
Emerging as one of the more popular wrapping papers that features minority characters, Greentop Gifts partnered with CT to scale their Facebook & Google Ad campaigns, leading to more brand awareness and increased sales.
Deshaun watson
WEB DEVELOPMENT, CONTENT PRODUCTION, PAID MEDIA
Through youth football camps, charity drives, a book launch, and modern art collaborations, our partnership with top NFL Quarterback has driven visibility to many off-the-field endeavors with trackable ROI. / 3.5X ROAS
EVOLUTION SPINE
Strategy, UI/UX, BRANDING, WEB Development
Refreshed emerging medical brand to be positioned as the go-to resource for the latest spinal solutions to surgeons, hospitals, and medical device distributors.
MARTA
CONTent PRODUCTION
Produced mini-content series to highlight the impact MARTA’s Diversity, Equity, and Inclusion efforts have made on the local business community.
QUARTERBACK TAKEOVER
STRATEGY, UI/UX, BRANDING, WEB DEVELOPMENT
Leveraged a brand refresh, updated technology, purposeful content and targeted paid ads to connect directly with elite athletes to be seen as the top quarterback training academy in the nation.
AYO FOODS
STRATEGY, UI/UX, WEB DEVELOPMENT, PAID MEDIA, E-COMMERCE DEVELOPMENT
Developed an online strategy and custom web experience to promote a successful launch in national grocery stores such as Kroger and Whole Foods, and introduced eCommerce capabilities to serve customers globally.
4TH AVE MARKET
STRATEGY, UI/UX, WEB DEVELOPMENT, PAID MEDIA, E-COMMERCE DEVELOPMENT
Reimagined the online consumer buying experience for a supplier of global haircare and beauty brands where customers can see exactly which communities their dollars are being spent.
LANG CONSTRUCTION
STRATEGY, UI/UX, BRANDING, WEB DEVELOPMENT
Crafted a refreshed brand and new web experience to demonstrate Lang’s ability to service small-to-large scale real estate construction and restoration projects across the southeast.
BAKARI SELLERS
BRANDING, WEB DEVELOPMENT, PAID MEDIA, CONTENT DEVELOPMENT
From helping to become a 2X New York Times Best Seller to connecting with national audiences through a culturally significant podcast in collaboration with The Ringer & Spotify, CT continues to partner with Bakari to increase his brand globally.
/ ~2M Video Views on Instagram / ~165k Engagements on Instagram / ~40k Global Podcast Consumption
CLAYTON HOMES
STRATEGY, CONTENT PRODUCTION, PAID MEDIA
We combined the power of Facebook and Native Ads to drive awareness around Prefab manufactured homes amongst a very targeted audience demographic.
Our process is simple. We compliment your vision by deploying proven and repeatable strategies that take your brand to new heights.
01/
DISCOVER
We uncover deep insights about your industry, customer base, business objectives, and assess your brand’s positioning and past marketing efforts as a whole to have a clear understanding of where opportunities exist.
02/
DESIGN
From there, we craft a tailor-made approach that specifically addresses some of your biggest pain points. Whether that’s rethinking how to properly communicate your brand’s story, updating your technology stack, or finding where your customers are hanging out online, we chart a clear plan of action that’s made to deliver.
03/
DEPLOYMENT
Once the plan is in place, we launch and measure. None of that “set it and forget it” stuff. We’re actively looking for ways to drive results based on real-time data. As soon as we understand the perfect mix of strategies that give you the best chance to win, we double-down on those efforts. Then Repeat!
PARTNERSHIPS
From emerging companies to established brands, partnering with us is about seeing you win and helping you make an impact in the process.
we partner with passionate leaders and entrepreneurs that think big, and dare to accomplish bigger.
Brian and the Carbon Thread were instrumental in taking QB Takeover to the next level. They created in my business what I hope to create in each athlete that I work with, steps and processes that allow us to not only develop but grow. It’s been refreshing to work with a company that can custom fits everything you need as a growing business.
QUINCY AVERY
FOUNDER/CEO, QB TAKEOVER
The professionalism, attention to detail and efficiency of the Carbon Thread, I found to be unmatched. Brian and co. have allowed me to take my personal brand to another level.
BAKARI SELLERS
CNN CORRESPONDENT, ATTORNEY
I have been a client of The Carbon Thread since 2019, and could not be more pleased with the services they have provided. This team of expert consultants, provided my company with strategies and resources that have given us a competitive advantage in the market. Our website and marketing materials are world class and our sales have grown exponentially since we engaged Carbon Thread. They are now a permanent extension of our leadership team and we look forward to future growth.
CORY JACKSON
LANG CONSTRUCTION
I have been working with Carbon Thread for 3 years, and they have been my life line for every major meeting & project I have been on. They are innovative, solution oriented, and nobody is better at being able to deliver in a pinch. They are extremely responsive, and no project is too big or small. I can always count on them for first class service and product.
BRYAN BURNEY
NFL PLAYER MARKETING, ATHLETES FIRST
Brian and the Carbon Thread were instrumental in taking QB Takeover to the next level. They created in my business what I hope to create in each athlete that I work with, steps and processes that allow us to not only develop but grow. It’s been refreshing to work with a company that can custom fits everything you need as a growing business.
QUINCY AVERY
FOUNDER/CEO, QB TAKEOVER
The professionalism, attention to detail and efficiency of the Carbon Thread, I found to be unmatched. Brian and co. have allowed me to take my personal brand to another level.
BAKARI SELLERS
CNN CORRESPONDENT, ATTORNEY
I have been a client of The Carbon Thread since 2019, and could not be more pleased with the services they have provided. This team of expert consultants, provided my company with strategies and resources that have given us a competitive advantage in the market. Our website and marketing materials are world class and our sales have grown exponentially since we engaged Carbon Thread. They are now a permanent extension of our leadership team and we look forward to future growth.
CORY JACKSON
LANG CONSTRUCTION
I have been working with Carbon Thread for 3 years, and they have been my life line for every major meeting & project I have been on. They are innovative, solution oriented, and nobody is better at being able to deliver in a pinch. They are extremely responsive, and no project is too big or small. I can always count on them for first class service and product.